Jerome Joseph, CSP, CSPGlobal, PMC, is a brand experience strategist, brand coach and best-selling author of more than 5 books on branding. His experience with world-acclaimed brands have led him to becoming one of the early pioneers of internal branding − an employee and company culture focused approach to branding as well as driving brand across people, customers and organisations. With more than twenty years of branding experience under his belt, Jerome is a master in innovative brand differentiation and creating extraordinary branded experiences. Jerome runs programs and keynotes ranging from Internal Branding (Building Brand Champions in your organisation), Brand Mastery (Strategies to Build a World Class Brand), Branded Customer Experience, Personal Branding and Asian Brand Strategies based on Lessons from the top 30 Asian Brands.
Jerome has impacted more than 1000 brands in over 30 countries such as Pfizer, Dell, BASF, SENAAT, Prudential, AIA, Singapore Sports Council, QIAGEN, SAP, Asia Pacific Breweries, Singtel, Master Builder Solutions, Petronas, Honeywell, DBS and many more. His cutting-edge thinking, solid case studies and systematic approach to brand building has enthralled audiences all around the world, making each of his programs a truly memorable one. His love for story-telling and talent for distilling experiences into succinct, bite-sized lessons has garnered rave reviews from clients.
Creating long-term customer loyalty starts from the inside and Jerome believes that every organization, big or small, has the ability to create a branded internal culture focused on the customer. As the Global Brand Engagement Director and Head Brand Coach of leading brand consulting agency The Brand Theatre Worldwide, Jerome has worked with clients from all industries − from education and healthcare, to finance and non-profit organizations. Jerome is also an accredited Professional Management Consultant (PMC) with Business Advisors and Consultants Council (SBACC) a designation for top tier proven management consultants as well as a Certified Speaking Professional (CSP), a designation awarded to the top 12% speakers in the world. He recently obtained his CSPGlobal, which is award for speakers with Global experience and expertise and is one of the 31 speakers in the world to achieve. To date only the top 0.05% of Speakers hold this highly prestigious designation globally. The combination of relevant practical experience, global expertise and proven speaking skills makes Jerome a sought after speaker in the market. With his highly infectious personality, fast-paced and interactive style of speaking, audiences can expect to be entertained while attaining a wealth of great insights. His keynotes and workshops are simply not to be missed!
A prolific writer, Jerome is the author of these acclaimed business bestsellers:
1. The Brand Theatre: Staging ExtraOrdinary Branded Customer Experiences
2. The Brand Theatre: Staging ExtraOrdinary Branded Customer Experiences WorkBook
3. Turn Me On: A Guide to Personal Branding
4. Turn Me On: A Guide to Personal Branding Resource Kit
5. Internal Branding: Building Your Brand from Within
6. Branding 3.0: New Technologies, New Experiences & New Conversations
7. Mini Ebooks:
• Stand Out: 30 Principles to Revolutionise Your Personal Brand
• Personal Brand Archetypes: Build your Brand Through Archetypes!
• 10 Principles to Building Your Internal Brand
Jerome gives his clients his personal attention and provides the highest level of professional service. No one will work harder to help you and your organization to reach your goals either through training or consultancy.
Area of Expertise
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Success stories about how Jerome Joseph has helped and transformed more than 500 brands over a career spanning 20 years in Brand Consultancy and Training.